{"id":24058,"date":"2021-08-24T09:01:32","date_gmt":"2021-08-24T09:01:32","guid":{"rendered":"https:\/\/loteriacaliferne.com\/loteria-califerne\/"},"modified":"2021-10-21T16:22:36","modified_gmt":"2021-10-21T16:22:36","slug":"loteria-califerne","status":"publish","type":"page","link":"https:\/\/loteriacaliferne.com\/en\/","title":{"rendered":"Loter\u00eda Califerne"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=&#8221;stretch_row_content&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1631042826475{margin-top: 0px !important;padding-top: 0px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1631041911992{margin-top: 0px !important;}&#8221;]\n\t\t\t<!-- START Slider ENG REVOLUTION SLIDER 6.7.25 --><p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t<rs-module-wrap id=\"rev_slider_3_1_wrapper\" data-source=\"gallery\" style=\"visibility:hidden;background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bottom:0;\">\n\t\t\t\t<rs-module id=\"rev_slider_3_1\" style=\"\" data-version=\"6.7.25\">\n\t\t\t\t\t<rs-slides style=\"overflow: hidden; 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css=&#8221;.vc_custom_1631128733197{margin-top: 40px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1631146272741{margin-bottom: 40px !important;}&#8221;][vc_column_text css_animation=&#8221;fadeIn&#8221; css=&#8221;.vc_custom_1631298080306{margin-bottom: 40px !important;}&#8221;]<\/p>\n<h1 style=\"text-align: center; margin-bottom: 0px;\">LOTER\u00cdA CALIFERNE<\/h1>\n<p>[\/vc_column_text][vc_row_inner css=&#8221;.vc_custom_1631146179599{margin-top: 10px !important;}&#8221;][vc_column_inner el_class=&#8221;center-text&#8221; width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12 vc_col-xs-12&#8243;]<div class=\"gem-youtube gem-wrapbox gem-wrapbox-style-1 rounded-corners shadow-box gem-wrapbox-position-below\" style=\"width: 100%;\"><div class=\"gem-wrapbox-inner gem-ratio-style\" style=\"padding-top: 56.25%\"><iframe class=\"gem-wrapbox-element img-responsive\" width=\"100%\" height=\"100\" allowfullscreen=\"allowfullscreen\" frameborder=\"0\" scrolling=\"no\" marginheight=\"0\" marginwidth=\"0\" src=\"\/\/www.youtube.com\/embed\/mhzdSl5HOSU?rel=0&amp;wmode=opaque\"><\/iframe><\/div><\/div>[vc_btn title=&#8221;SEE CARDS&#8221; style=&#8221;custom&#8221; custom_background=&#8221;#733223&#8243; custom_text=&#8221;#ffffff&#8221; shape=&#8221;square&#8221; align=&#8221;center&#8221; css_animation=&#8221;fadeIn&#8221; link=&#8221;url:%23laloteria&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12 vc_col-xs-12&#8243;][vc_column_text css_animation=&#8221;fadeIn&#8221; el_class=&#8221;separador&#8221;]<span style=\"font-weight: 400;\">A playful way to explore Baja California through an array of elements that attempt to represent the entire state. Created by Enigma Creative, the project features: a board game with seven distinct topic areas\u2014each developed in collaboration with a panel of experts\u2014as well as 54 illustrations for the cards; a series of three posters; three booklets by invited creatives under commission; five collectable pins; a tote bag and website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Loter\u00eda Califerne is a project inspired by the traditional Mexican game of Loter\u00eda. The point of the game is to communicate the distinctive features of Baja California<\/span><span style=\"font-weight: 400;\">\u00a0in a fun way. Our aim is to explore the characteristics, traits, and customs of the region and to bring together information that we feel brings us closer to defining who we are.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We firmly believe that this project is connected not only to the experience of design as seen and understood in this region, but also as part of an exercise to imagine the borderlands.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1629820980624{margin-top: 40px !important;}&#8221;][vc_column][vc_row_inner css=&#8221;.vc_custom_1629799178807{margin-top: 15px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12 vc_col-xs-12&#8243;][vc_column_text]<\/p>\n<h1 class=\"title-h1\"><span style=\"font-weight: bold;\">La loter\u00eda mexicana<\/span><\/h1>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;separador&#8221;]<span style=\"font-weight: 400;\">The Mexican game of Loter\u00eda is a card game that originated in Italy in the 15th century, later reaching New Spain (Mexico) in the late 1800s. For a time, only the upper classes played the game, but with the arrival of the War for Independence (1810-1821) it became popular with Mexican families as a daily pastime. It was an important part of traveling fairs in several states in the country, finally becoming the most important traditional game of Mexico.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Loter\u00eda is played with a deck of 54 cards and as many boards as desired, each board with 16 squares. The game is played as follows:<br \/>\n<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A card is drawn from the deck, and the name of the card is called out for the participants.<br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If you have a square on your board that matches the card, you mark it.<br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The winner is the person who yells \u201cLoter\u00eda\u201d after marking all of the boxes on their board.<br \/>\n<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Another important element of Loter\u00eda is the existence of its famous couplets, rhymed verses that have been part of the game since about the 19th century and which are written in a tone somewhere between riddles and folk poetry: each couplet or verse refers to the name of a card. The <em>grit\u00f3n*<\/em> (announcer or yeller) has two options: the person can <em>cantar*<\/em> (sing) the couplet or just call out the name of the card drawn from the deck.<br \/>\n<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12 vc_col-xs-12&#8243;][vc_single_image image=&#8221;24068&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;top&#8221; parallax=&#8221;content-moving&#8221; parallax_image=&#8221;1408&#8243; css=&#8221;.vc_custom_1630384153036{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 100px !important;padding-bottom: 100px !important;background-image: url(https:\/\/loteriacaliferne.com\/wp-content\/uploads\/2021\/08\/Banner-Origen2.jpg?id=1408) !important;}&#8221; el_id=&#8221;elorigen&#8221;][vc_column][vc_column_text]<\/p>\n<h1 style=\"text-align: center;\">THE ORIGIN<\/h1>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;white&#8221;][vc_column][vc_column_text]<\/p>\n<div class=\"boldgrid-section\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-md-12 col-xs-12 col-sm-12\">\n<p>[\/vc_column_text][vc_row_inner equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1630322146628{margin-top: 25px !important;margin-bottom: 25px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_single_image image=&#8221;24079&#8243; img_size=&#8221;450&#215;450&#8243; alignment=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12&#8243;][vc_column_text css=&#8221;.vc_custom_1630554712475{padding-bottom: 8px !important;}&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><span style=\"color: #733223;\">THE CONCEPT<\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;separador&#8221;]<\/p>\n<p style=\"line-height: 2;\">It is true that on este <em>lado*<\/em>\u2014on this side of the border\u2014we have a different kind of relationship with Mexico. There is a very interesting, diverse cultural mix in this region, both because of influences from Mexico and due to exchanges with the United States. We are still in the process of discovering who we are.<\/p>\n<p><span style=\"font-weight: 400;\">Because of our state\u2019s multicultural reality, it has not been easy to figure out how to define ourselves; this has led us to look for alternative ways of identifying ourselves: Baja California makes us special.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Reflecting on this, we ask ourselves\u2014in all sorts of ways\u2014where we fit within the Mexican imaginary. Are we part of the Mexican national identity? Of that concept that includes an array of stereotypes about what it means to be Mexican?         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d29684\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d29684\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d29684\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d29684\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 Are you part of its traditions, social dynamics, its cultural and ethnic history? Of course, these elements also function as a way for Mexico\u2019s inhabitants to recognize one another and to become known on a global scale.<\/span><\/p>\n<p><span style=\"font-weight: 400\">We can make the argument that we are actually Mexican because we inhabit this territory or because our families migrated to this state. However, the set of factors that separates us from the rest of the country\u2014be they geographical, political, or social\u2014become a starting point for an analysis of our markers of identity: to explore the places, monuments, food, customs, and history of Baja California.<\/span><\/p>\n<p>Following this research path, we decided to create the Loter\u00eda Califerne with two main goals in mind: first, to share the abundant offerings of these lands, and second, to initiate a dialogue to define ourselves within this space of diversity and, in turn, to find ourselves in the particularities of Baja California.<\/p>\n<p>Few elements in Mexican iconography are as representative as Loter\u00eda; through its aesthetics, drawings, colors, objects, and its form of social representation, we could say that the game is a kind of chronicle of Mexican culture and traditions.<\/p>\n<p>For that reason, we decided to resignify this chronicle of Mexico and to have the Loter\u00eda Califerne tell us\u2014within the very game\u2014what Baja California is like and how Baja Californians might be represented.<\/p>\n<p>This project evolved over the course of the last year. It started out at first as an interactive activity that we decided to hold off on and then later resume with the idea of giving it a new twist.<\/p>\n<p>Later, during the pandemic and in a moment of reflection and nostalgia due to the uncertainty occasioned by not being able to gather, we took up the project again. After a brief investigation, categories were proposed, as well as a graphic design that would allow us to highlight the importance of the sites, places, food, and customs of the region.<\/p>\n<p>As we began to lay out the central themes, we decided to form a committee of experts from different cities in Baja California to help define the main motifs and select and name the cards, based on their representativeness and diversity.<\/p>\n<p>Mar\u00eda Curry consulted with us on architecture and urban space, as well as on cultural heritage; Lorenia Urbalejo on indigenous peoples and cultures; Alan Bautista on the adventure theme; Horacio de la Cueva assisted us with landscapes, flora, and fauna; and Ismene Venegas with gastronomy.<\/p>\n<p>We believe that the outcome of this creative endeavor is an educational and fun guide for residents, foreigners, and anyone who spends time in the state.<\/p>\n<p>We chose to make a Loter\u00eda game because of the way it requires the words to be repeated over and over. In this way, we recall the riches, the warmth of the people, our memories of the streets, and the wealth of traditions in Baja California and how <em>curada<\/em>* it is to live here.<\/p>\n<p><b>THE GLOSSARY<\/b><\/p>\n<p><span style=\"font-weight: 400\">No matter if you are from Baja California or not, these definitions are s\u00faper cool. Check it out:<\/span><\/p>\n<p><b>Este lado: <\/b><span style=\"font-weight: 400\">A lot of people in Baja California call the United States \u201cel otro lado\u201d or \u201cthe other side.\u201d So \u201ceste lado\u201d or \u201cthis side\u201d refers to the territory of Baja California.<br \/>\n<\/span><\/p>\n<p><b><i>Cool: <\/i><\/b><span style=\"font-weight: 400\">A slang term borrowed from English but used in Spanish in Baja California that is used to show you like someone or are excited about an idea or a project.<\/span><\/p>\n<p><b><i>El Bordo<\/i><\/b><span style=\"font-weight: 400\">: The name often used to refer to the actual physical border between Mexico (Tijuana) and the United States (San Ysidro- San Diego).\u00a0<\/span><\/p>\n<p><b><i>Pennies: <\/i><\/b><span style=\"font-weight: 400\">Coins from the United States that are worth one cent and which are in circulation in Baja California.<\/span><\/p>\n<p><b>Curada: <\/b><span style=\"font-weight: 400\">A slang term that refers to something that is good or outstanding. Something similar to words like \u201cpadre\u201d or \u201cchido\u201d or \u201ccool.\u201d For example: \u201cThis place is totally curada.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">And to play the game:<\/span><\/p>\n<p><b>Grit\u00f3n:<\/b><span style=\"font-weight: 400\"> Announcer or yeller. The person who shuffles and yells out the names of the cards that they pull out.\u00a0<\/span><\/p>\n<p><b>Echarlas:<\/b><span style=\"font-weight: 400\"> From the Spanish transitive verb \u201c<\/span><i><span style=\"font-weight: 400\">echar<\/span><\/i><span style=\"font-weight: 400\">\u201d meaning throw or toss. To move the cards from the deck to the game table.\u00a0<\/span><\/p>\n<p>            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; css=&#8221;.vc_custom_1630322196572{margin-top: 25px !important;margin-bottom: 25px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_single_image image=&#8221;24081&#8243; img_size=&#8221;450&#215;450&#8243; alignment=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12&#8243;][vc_column_text css=&#8221;.vc_custom_1630554964224{padding-bottom: 8px !important;}&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><span style=\"color: #733223;\">THE NAME<\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;separador&#8221;]<span style=\"font-weight: 400;\">We named the Loter\u00eda Califerne to harken back to our state\u2019s past. Most historians believe that the name originated from a chivalric romance novel entitled The Adventures of Esplandi\u00e1n, which became popular during the era of Spanish expeditions to Mexico and the Baja California peninsula. It describes a fictional island called California to the east of the Indies, governed by Queen Calafia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is said that Garci Rodr\u00edguez de Montalvo, the author of the novel, revived the Arabic name Khalif\/ Khalifa, but he could have been influenced by the term Califerne in the 11th century epic French poem, The Song of Roland.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">        <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d29874\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d29874\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d29874\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d29874\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 The Spanish explorers thought they were on an island (Baja California) and, with the novel in mind, decided to name it California. When they discovered that the land extended to the north, they assigned the name to the entire region. <\/span><\/p>\n<p><span style=\"font-weight: 400\">Later, after M\u00e9xico\u2019s independence, the land was divided, the north becoming Alta California and the peninsula becoming Baja California.<\/span><\/p>\n<p>            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1630322203698{margin-top: 25px !important;margin-bottom: 25px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_single_image image=&#8221;24083&#8243; img_size=&#8221;450&#215;450&#8243; alignment=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12&#8243;][vc_column_text el_id=&#8221;separador&#8221;]<\/p>\n<h4 style=\"text-align: center; color: #733223;\"><b>THE GAME<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Like the traditional Loter\u00eda, the game is made up of 54 cards with images divided into categories related to the state. The images aim to honor and highlight the particular beauty of a place as <em>cool<\/em>* as Baja California. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The game is played just as it was at the beginning of the 15th century: \u00a0<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A board consisting of 16 images from the card deck, displayed in a 4&#215;4 grid, is distributed to each player.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">The <em>grit\u00f3n*<\/em> (announcer or yeller) begins to <em>cantar*<\/em> (sing) the cards, either by naming them or through verse, and the players mark their squares.<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Having <em>pennies*<\/em> or dried beans on hand helps to mark the images on each board.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">        <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d299f0\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d299f0\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d299f0\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d299f0\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                \u00a0<\/span><\/p>\n<p><b>THE GLOSSARY<\/b><\/p>\n<p><span style=\"font-weight: 400\">No matter if you are from Baja California or not, these definitions are s\u00faper cool. Check it out:<\/span><\/p>\n<p><b><i>Cool: <\/i><\/b><span style=\"font-weight: 400\">A slang term borrowed from English but used in Spanish in La Baja that is used to show you like someone or are excited about an idea or a project.<br \/>\n<\/span><\/p>\n<p><b><i>Pennies: <\/i><\/b><span style=\"font-weight: 400\">Coins from the United States that are worth one cent and which are in circulation in Baja California.<\/span><\/p>\n<p><span style=\"font-weight: 400\">And to play the game:<\/span><\/p>\n<p><b>Grit\u00f3n:<\/b><span style=\"font-weight: 400\"> Announcer or yeller. The person who shuffles and yells out the names of the cards that they pull out.<\/span><\/p>\n<p><b>Echarlas:<\/b><span style=\"font-weight: 400\"> From the Spanish transitive verb \u201cechar\u201d meaning throw or toss. To move the cards from the deck to the game table.<\/span><\/p>\n<p><span style=\"font-weight: 400\">            <\/div>\n        <\/div>\n        <\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1630322209985{margin-top: 25px !important;margin-bottom: 25px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_single_image image=&#8221;24085&#8243; img_size=&#8221;450&#215;450&#8243; alignment=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12&#8243;][vc_column_text css=&#8221;.vc_custom_1630555311616{padding-bottom: 8px !important;}&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><span style=\"color: #733223;\">THE BONUS<\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;separador&#8221;]<span style=\"font-weight: 400;\">The Bonus is a blank card that allows the players to identify with the region and to come up with their own suggestions about what food, places, indigenous cultures, spaces, etc. are representative of Baja California. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is a way of introducing the possibility that ideas about our state can change over time and from person-to-person.<br \/>\n<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Think of a place, food, or experience in the region with which you identify and propose it to the group of players before the game.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Share your answers and vote for the one you like best.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Everyone should write the chosen name on the blank card and on their boards. Remember to include the article + name and to capitalize the first letters. Try to keep it short!*<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">        <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d29a35\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d29a35\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d29a35\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d29a35\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                *For example, if the choice was the Cine Bujaz\u00e1n, the options might include: El Cine, El Bujaz\u00e1n, etc.; if you decided to add the margarita cocktail, you might write: La Margarita, La Bebida, El Trago, etc.<\/span>            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1630322222300{margin-top: 25px !important;margin-bottom: 25px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_single_image image=&#8221;24087&#8243; img_size=&#8221;450&#215;450&#8243; alignment=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12&#8243;][vc_column_text css=&#8221;.vc_custom_1630555329629{padding-bottom: 8px !important;}&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><span style=\"color: #733223;\">THE DESIGN<\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;separador&#8221;]Our aim is to present this large-scale project as a complete package grounded in design; as a process that included a variety of steps and moments, featuring the organization and assignment of specific tasks, and ideas, opinions, challenges, and transformations that have given rise to a rich experience.<\/p>\n<p>At the beginning of the project, we asked ourselves: why did we want to design a Loter\u00eda? What could we investigate about our state? How could we ground this work in solid research? What aesthetic approach and which parameters would we use to create the design? How could we do it with a multidisciplinary team? What other elements could we develop through this search for representation?<\/p>\n<p><span style=\"font-weight: 400;\">        <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d29bcd\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d29bcd\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d29bcd\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d29bcd\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                This set of questions, concerns, and a desire to offer something different to the community became an exciting departure point for a design project grounded in research and collaboration.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400\">We convened a committee of experts who assisted us with their knowledge to develop the concept, to group ideas, and to establish an intention.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400\">We defined the scope of our project: a Loter\u00eda that would bring us closer to a definition of what it means to be bajacaliforniano. More than a game, it would include other pieces designed for playful interaction among players.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400\">We laid out a strategic plan for activities and work teams:<\/span><\/p>\n<p><span style=\"font-weight: 400\">The creative directors and designers established aesthetic guidelines for fonts, illustrations, and color palettes.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400\">The creative planner and copywriter proposed descriptions and parameters for the card names, composed verses that expounded on Baja California\u2019s history, and developed the storytelling for the website. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">The social media team organized itself around short- and long-term activities, which included an outdoor party (with and for the public) and a video demonstrating the game, as well as methods of dissemination and communication in order to present the project to the community. <\/span><\/p>\n<p><span style=\"font-weight: 400\">In addition, we planned for the creation of three printed and digital booklets with creative guests, in order to make the game more widely available and to promote other forms of representation and recognition of Baja California. <\/span><\/p>\n<p><span style=\"font-weight: 400\">The first booklet focuses on the category of gastronomy and is illustrated by Carolina Casta\u00f1eda. The second is about the Rumorosa landscape and contains a series of anecdotes developed by Franco F\u00e9lix. The third, spearheaded by Martha C\u00e1rdenas, gathers information about the former Puerta M\u00e9xico or Puente M\u00e9xico.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400\">By that time, the Loter\u00eda had changed so much\u2014from its conception as an activity, to becoming a full design, research, and communications project\u2014that we decided to change its name.<\/span><\/p>\n<p><span style=\"font-weight: 400\">We made an internal call for proposals for a name, and we opted for Califerne, a word that directly and symbolically relates to what we wanted to convey: our present in connection to the state\u2019s history, as well as its forms of representation.<\/span><\/p>\n<p>We are so excited for you to play with us and have the Loter\u00eda Califerne experience, <i>\u00a1corre, est\u00e1 s\u00faper cool!<\/i>            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1630322228770{margin-top: 25px !important;margin-bottom: 25px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_single_image image=&#8221;24089&#8243; img_size=&#8221;450&#215;450&#8243; alignment=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-12&#8243;][vc_column_text css=&#8221;.vc_custom_1630297825517{padding-bottom: 8px !important;}&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><span style=\"color: #733223;\">SOCIAL MEDIA CAMPAIGN<\/span><\/h4>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;separador&#8221;]<span style=\"font-weight: 400;\">Audience participation has a big impact, especially when people share their own opinions. For this reason, we have decided to offer a space for suggestions in regards to \u201cEl Bonus\u201d card:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tag your suggestions with the hashtags #ElBonus and #LoteriaCaliferne. You\u2019ll be able to find them on our social media pages and on this website. This is just the start of the conversation!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We think it\u2019s incredibly important for a record of this project to exist in digital and physical form in order to highlight the construction of a visual culture for Baja California, and at the same time, to honor our collective imagination.<\/span><\/p>\n        <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d29c30\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d29c30\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d29c30\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d29c30\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                \n<p><span style=\"font-weight: 400\">And there\u2019s more! We also want to motivate you to push forward your own projects, whether it be out of curiosity, as empirical research, or to enrich collaborations from a playful and creative point of view.<br \/>\n            <\/div>\n        <\/div>\n        <\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; interactions_enabled=&#8221;1&#8243; vertical_scroll=&#8221;1&#8243; css=&#8221;.vc_custom_1631115255928{margin-bottom: 0px !important;background: #f8f8f8 url(https:\/\/loteriacaliferne.com\/wp-content\/uploads\/2020\/12\/hs-back-1.png?id=317) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;horizontal-row&#8221;][vc_column css=&#8221;.vc_custom_1606829573196{padding-top: 0px !important;}&#8221;]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d29c7b {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69e3785d29c7b\" class=\"gem-divider  \" style=\"\" ><\/div>[vc_single_image image=&#8221;24398&#8243; img_size=&#8221;400&#215;600&#8243; alignment=&#8221;center&#8221; el_class=&#8221;hs-phone-center&#8221;][vc_single_image image=&#8221;24400&#8243; img_size=&#8221;400&#215;600&#8243; alignment=&#8221;center&#8221; interactions_enabled=&#8221;1&#8243; horizontal_scroll=&#8221;1&#8243; horizontal_scroll_speed=&#8221;1&#8243; el_class=&#8221;hs-phone-left-1&#8243;][vc_single_image image=&#8221;24402&#8243; img_size=&#8221;400&#215;600&#8243; alignment=&#8221;center&#8221; interactions_enabled=&#8221;1&#8243; horizontal_scroll=&#8221;1&#8243; horizontal_scroll_speed=&#8221;2&#8243; el_class=&#8221;hs-phone-left-2&#8243;][vc_single_image image=&#8221;24400&#8243; img_size=&#8221;400&#215;600&#8243; alignment=&#8221;center&#8221; interactions_enabled=&#8221;1&#8243; horizontal_scroll=&#8221;1&#8243; horizontal_scroll_direction=&#8221;horizontal_scroll_direction_right&#8221; horizontal_scroll_speed=&#8221;1&#8243; el_class=&#8221;hs-phone-right-1&#8243;][vc_single_image image=&#8221;24404&#8243; img_size=&#8221;400&#215;600&#8243; alignment=&#8221;center&#8221; interactions_enabled=&#8221;1&#8243; horizontal_scroll=&#8221;1&#8243; horizontal_scroll_direction=&#8221;horizontal_scroll_direction_right&#8221; horizontal_scroll_speed=&#8221;2&#8243; el_class=&#8221;hs-phone-right-2&#8243;][vc_row_inner css=&#8221;.vc_custom_1606994760227{margin-bottom: 0px !important;}&#8221;][vc_column_inner css=&#8221;.vc_custom_1606994845469{padding-top: 0px !important;}&#8221; offset=&#8221;vc_hidden-xs&#8221;]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d29cb9 {margin-top: 170px !important;}<\/style><div id=\"thegem-divider-69e3785d29cb9\" class=\"gem-divider  \" style=\"\" ><\/div>[\/vc_column_inner][\/vc_row_inner]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d29ceb {margin-top: 330px !important;}<\/style><div id=\"thegem-divider-69e3785d29ceb\" class=\"gem-divider  \" style=\"\" ><\/div><div id=\"fullwidth-block-69e3785d2a12b\" class=\"fullwidth-block clearfix\"  style=\"\"><script type=\"text\/javascript\">if (typeof(gem_fix_fullwidth_position) == \"function\") { gem_fix_fullwidth_position(document.getElementById(\"fullwidth-block-69e3785d2a12b\")); }<\/script><div class=\"fullwidth-block-background\" style=\"background-image: url(https:\/\/loteriacaliferne.com\/wp-content\/uploads\/2021\/09\/dividerf8.png);background-repeat: no-repeat; background-size: cover;background-position: center bottom;\"><\/div><div class=\"fullwidth-block-inner\"><div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a172 {margin-top: 220px !important;}<\/style><div id=\"thegem-divider-69e3785d2a172\" class=\"gem-divider  \" style=\"\" ><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1630384169806{margin-top: 0px !important;}&#8221; el_id=&#8221;laloteria&#8221;][vc_column][vc_column_text el_class=&#8221;above&#8221; css=&#8221;.vc_custom_1630555605448{margin-top: 0px !important;}&#8221;]<\/p>\n<h1 style=\"text-align: center;\">THE GALLERY<\/h1>\n<p>[\/vc_column_text][vc_basic_grid post_type=&#8221;thegem_pf_item&#8221; max_items=&#8221;-1&#8243; style=&#8221;load-more&#8221; items_per_page=&#8221;6&#8243; show_filter=&#8221;yes&#8221; orderby=&#8221;menu_order&#8221; order=&#8221;ASC&#8221; item=&#8221;23994&#8243; btn_title=&#8221;See more&#8221; btn_style=&#8221;custom&#8221; btn_custom_background=&#8221;#733223&#8243; btn_custom_text=&#8221;#ffffff&#8221; btn_shape=&#8221;square&#8221; btn_align=&#8221;center&#8221; grid_id=&#8221;vc_gid:1634833262656-e5ff85aa-7d7a-8&#8243; filter_source=&#8221;category&#8221;]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a1af {margin-top: 50px !important;}<\/style><div id=\"thegem-divider-69e3785d2a1af\" class=\"gem-divider  \" style=\"\" ><\/div>[vc_column_text css=&#8221;.vc_custom_1631116331211{margin-top: 20px !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\">We are grateful for the easy access and use of the images to: Photo Library of the Tijuana Historical Archive, of the Municipal Institute of Art and Culture; Enigma Creative Image Archive; Gabo Lozano, and Christopher Salvatierra.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; equal_height=&#8221;yes&#8221; rtl_reverse=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1631041046555{margin-bottom: 0px !important;}&#8221; el_id=&#8221;lacolaboracion&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1631041213091{padding-top: 100px !important;padding-bottom: 80px !important;background: #ffcc32 url(https:\/\/loteriacaliferne.com\/wp-content\/uploads\/2021\/09\/Textura-1920&#215;1080-01.jpg?id=24334) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; offset=&#8221;vc_col-lg-6&#8243;][vc_single_image image=&#8221;24318&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1631083189799{padding-left: 55px !important;}&#8221; offset=&#8221;vc_col-lg-6&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631321056175{padding-top: 20px !important;}&#8221; el_class=&#8221;separador&#8221;]<\/p>\n<div class=\"title-h4\">THE COLLABORATION<\/div>\n<p><span style=\"font-weight: 400;\">We deeply believe that the best results are achieved through teamwork. It is a simple fact: many minds and specialized talents have transformed the Loter\u00eda Califerne. Thank you to each person who helped!<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Web Development, Alina Vera<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Translation, JP Pluecker<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Video Production, Tesoro Audiovisual<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Music, Pepe Mogt<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; interactions_enabled=&#8221;1&#8243; css=&#8221;.vc_custom_1631045935251{margin-top: 0px !important;margin-bottom: 0px !important;background-position: 0 0 !important;background-repeat: repeat !important;}&#8221;][vc_column]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a1de {margin-top: 28px !important;}<\/style><div id=\"thegem-divider-69e3785d2a1de\" class=\"gem-divider  \" style=\"\" ><\/div>[vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1630600356992{padding-top: 20px !important;}&#8221; el_class=&#8221;separador&#8221;]<\/p>\n<div class=\"title-h4\">Committee of Experts<\/div>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_hidden-md vc_hidden-sm&#8221;][vc_single_image image=&#8221;24028&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631817734692{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Alan I. Bautista Plascencia<\/h4>\n<h5>Adventure<\/h5>\n<p>Master in Tourism Administration from the Universidad de las Islas Baleares (UIB) Palma de Mallorca, Spain (2006). He has taken additional coursework offered by&#8230;         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a221\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a221\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a221\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a221\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 the Mexican Chapter of Professional Convention Management (PCMA) (2012) and the World Tourism Organization (2013). He has worked as director and vice-director of different institutions like the Comit\u00e9 de Turismo y Convenciones de Tijuana (COTUCO) (2010-2014) and the Secretar\u00eda de Turismo del Estado de Baja California (2006-2010). Currently, he is a consultant for Baja Culinary Fest focusing on marketing and public relations and president of the C\u00e1mara Nacional de la Industria de Restaurantes y Alimentos Condimentados (CANIRAC), Playas de Rosarito.<\/p>\n<p>            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_hidden-md vc_hidden-sm&#8221;][vc_single_image image=&#8221;24029&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631817777809{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Mar\u00eda Eugenia Castillo (Curry)<\/h4>\n<h5>Architecture and Urban spaces<br \/>\nCultural patrimony<\/h5>\n<p>Architectural Engineer with a master\u2019s degree in Restoration of Monuments from Universidad Nacional Aut\u00f3noma de M\u00e9xico (UNAM) where she obtained the Gabino Barreda medal&#8230;         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a26e\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a26e\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a26e\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a26e\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 Maria has been a member of several historic preservation boards in Mexico City, Baja California and California. She is part of UNESCO&#8217;s advisory group and also ICOMOS vice-president in Region I. She is a PhD candidate from Cornell University in Urban history and preservation.<br \/>\n            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_hidden-md vc_hidden-sm&#8221;][vc_single_image image=&#8221;24026&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631817797138{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Horacio de la Cueva<\/h4>\n<h5>Landscape<br \/>\nFlora and Fauna<\/h5>\n<p>PhD from the University of British Columbia, Vancouver, Canada studying the mechanics of animal flight. Currently he is Investigador Titular C at CICESE. Teaches ecology, evolution, statistics, wildlife&#8230;        <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a2b1\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a2b1\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a2b1\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a2b1\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 management, and evolution. Participated in the reintroduction of the California Condor to Baja California, works in the Vaquita conservation efforts. Founding member of Terra Peninsular, A.C., involved in landscape conservation in the peninsula, and of the Sonoran Joint Venture, an international alliance of bird conservation in Northwestern Mexico and the Southwestern USA.<br \/>\n            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_hidden-md vc_hidden-sm&#8221;][vc_single_image image=&#8221;24025&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631817849203{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Olga Lorenia Urbalejo Castorena<\/h4>\n<h5>Indigenous peoples and cultures<\/h5>\n<p><span style=\"font-weight: 400;\">Is<\/span> <span style=\"font-weight: 400;\">Is a researcher at the Instituto de Investigaciones Culturales-Museo de la Universidad Aut\u00f3noma de Baja California (UABC). She received her MS in Human Geography from El Colegio de Michoac\u00e1n and her Phd&#8230;         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a2f6\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a2f6\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a2f6\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a2f6\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 in Anthropological Sciences from the UAM. Her primary areas of research are the study of the urban and border space, ethnicity and youth as political subjects. In 2019 she published the book Imaginarios Juveniles: un an\u00e1lisis desde la condici\u00f3n \u00e9tnica y urbana de las y los j\u00f3venes mixtecos en Tijuana.<br \/>\n<\/span>            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_hidden-md vc_hidden-sm&#8221;][vc_single_image image=&#8221;24027&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631122048610{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Ismene Venegas<\/h4>\n<h5>Gastronomy<\/h5>\n<p>Bachelor degree in Culinary Arts at the Universidad del Claustro de Sor Juana; has led the kitchens of La Contra Restaurant in Ensenada and El Pinar de Tres&#8230;         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a336\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a336\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a336\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a336\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 Mujeres in Valle de Guadalupe; co-author, along with Paula Pijoan, of the book Plantas nativas comestibles de Baja California, published in 2018 by Culinary Art School, Tijuana; author of chronicles and essays published in cultural magazines such as El Septentri\u00f3n, Pez Banana, Revista Pl\u00e1stico and Revista DeNada.<br \/>\n            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-lg vc_hidden-xs&#8221;][vc_single_image image=&#8221;24028&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631817734692{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Alan I. Bautista Plascencia<\/h4>\n<h5>Adventure<\/h5>\n<p>Master in Tourism Administration from the Universidad de las Islas Baleares (UIB) Palma de Mallorca, Spain (2006). He has taken additional coursework offered by&#8230;         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a37a\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a37a\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a37a\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a37a\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 the Mexican Chapter of Professional Convention Management (PCMA) (2012) and the World Tourism Organization (2013). He has worked as director and vice-director of different institutions like the Comit\u00e9 de Turismo y Convenciones de Tijuana (COTUCO) (2010-2014) and the Secretar\u00eda de Turismo del Estado de Baja California (2006-2010). Currently, he is a consultant for Baja Culinary Fest focusing on marketing and public relations and president of the C\u00e1mara Nacional de la Industria de Restaurantes y Alimentos Condimentados (CANIRAC), Playas de Rosarito.<\/p>\n<p>            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-lg vc_hidden-xs&#8221;][vc_single_image image=&#8221;24029&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631817777809{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Mar\u00eda Eugenia Castillo (Curry)<\/h4>\n<h5>Architecture and Urban spaces<br \/>\nCultural patrimony<\/h5>\n<p>Architectural Engineer with a master\u2019s degree in Restoration of Monuments from Universidad Nacional Aut\u00f3noma de M\u00e9xico (UNAM) where she obtained the Gabino Barreda medal&#8230;         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a3bd\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a3bd\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a3bd\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a3bd\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 Maria has been a member of several historic preservation boards in Mexico City, Baja California and California. She is part of UNESCO&#8217;s advisory group and also ICOMOS vice-president in Region I. She is a PhD candidate from Cornell University in Urban history and preservation.<br \/>\n            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-lg vc_hidden-xs&#8221;][vc_single_image image=&#8221;24026&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631123446261{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Horacio de la Cueva<\/h4>\n<h5>Landscape<br \/>\nFlora and Fauna<\/h5>\n<p>PhD from the University of British Columbia, Vancouver, Canada studying the mechanics of animal flight. Currently he is Investigador Titular C at CICESE. Teaches ecology, evolution, statistics, wildlife&#8230;        <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a3ff\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a3ff\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a3ff\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a3ff\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 management, and evolution. Participated in the reintroduction of the California Condor to Baja California, works in the Vaquita conservation efforts. Founding member of Terra Peninsular, A.C., involved in landscape conservation in the peninsula, and of the Sonoran Joint Venture, an international alliance of bird conservation in Northwestern Mexico and the Southwestern USA.<br \/>\n            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-lg vc_hidden-xs&#8221;][vc_single_image image=&#8221;24025&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631817849203{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Olga Lorenia Urbalejo Castorena<\/h4>\n<h5>Indigenous peoples and cultures<\/h5>\n<p><span style=\"font-weight: 400;\">Is<\/span> <span style=\"font-weight: 400;\">Is a researcher at the Instituto de Investigaciones Culturales-Museo de la Universidad Aut\u00f3noma de Baja California (UABC). She received her MS in Human Geography from El Colegio de Michoac\u00e1n and her Phd&#8230;         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a443\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a443\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a443\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a443\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 in Anthropological Sciences from the UAM. Her primary areas of research are the study of the urban and border space, ethnicity and youth as political subjects. In 2019 she published the book Imaginarios Juveniles: un an\u00e1lisis desde la condici\u00f3n \u00e9tnica y urbana de las y los j\u00f3venes mixtecos en Tijuana.<br \/>\n<\/span>            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-lg vc_hidden-xs&#8221;][vc_single_image image=&#8221;24027&#8243; img_size=&#8221;200&#215;200&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1631122039278{padding-top: 20px !important;}&#8221; el_class=&#8221;comite&#8221;]<\/p>\n<h4>Ismene Venegas<\/h4>\n<h5>Gastronomy<\/h5>\n<p>Bachelor degree in Culinary Arts at the Universidad del Claustro de Sor Juana; has led the kitchens of La Contra Restaurant in Ensenada and El Pinar de Tres&#8230;         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e3785d2a482\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e3785d2a482\"\n                data-open-text=\"Read more\"\n                data-close-text=\"Read less\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e3785d2a482\"\n                aria-label=\"Read more\"\n            >\n                <span class=\"rmwr-text\">Read more<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e3785d2a482\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                 Mujeres in Valle de Guadalupe; co-author, along with Paula Pijoan, of the book Plantas nativas comestibles de Baja California, published in 2018 by Culinary Art School, Tijuana; author of chronicles and essays published in cultural magazines such as El Septentri\u00f3n, Pez Banana, Revista Pl\u00e1stico and Revista DeNada.<br \/>\n            <\/div>\n        <\/div>\n        [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-lg vc_hidden-xs&#8221;][\/vc_column_inner][\/vc_row_inner]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a4b0 {margin-top: 28px !important;}<\/style><div id=\"thegem-divider-69e3785d2a4b0\" class=\"gem-divider  \" style=\"\" ><\/div>[\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1630601762685{margin-bottom: 0px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1630614799524{background: #ffcc32 url(https:\/\/loteriacaliferne.com\/wp-content\/uploads\/2021\/09\/Textura-1920&#215;1080-01.jpg?id=24334) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; offset=&#8221;vc_col-lg-6&#8243;][vc_single_image image=&#8221;24320&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; disable_custom_paddings_mobile=&#8221;true&#8221; css=&#8221;.vc_custom_1553690206194{padding-right: 71px !important;padding-left: 100px !important;}&#8221; offset=&#8221;vc_col-lg-6&#8243;]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a4d6 {margin-top: 50px !important;}<\/style><div id=\"thegem-divider-69e3785d2a4d6\" class=\"gem-divider  divider-hidden\" style=\"\" ><\/div>[vc_column_text el_class=&#8221;separador&#8221;]<\/p>\n<h4 style=\"text-align: left;\">THE ENIGMATEAM<\/h4>\n<p><span style=\"font-weight: 400;\">This project has been developed by a team of people passionate about what they do and what they believe. Muchas gracias to each one of them for enriching the Loter\u00eda Califerne with their talents:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Creative Direction, Art Direction, Katalina Silva<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Curation and Creative Planning, Ingrid Hern\u00e1ndez<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Strategy and Project Production, Arturo Elenes<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Illustration and Graphic Design (Senior), Tania Valencia<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Illustration, Abigail Pe\u00f1a<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Illustration and Graphic Design (Junior), Mayuko Z\u00fa\u00f1iga<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Illustration and Graphic Design Assistant, Alexa Silva<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Copywriting, Marlon PV<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Social media content, Diana Fern\u00e1ndez<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Community manager, Samara Nava<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Production Assistance, Miguel A. G\u00f3mez<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a4f6 {margin-top: 50px !important;}<\/style><div id=\"thegem-divider-69e3785d2a4f6\" class=\"gem-divider  divider-hidden\" style=\"\" ><\/div>[\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1630463438737{margin-top: 50px !important;}&#8221; el_id=&#8221;elcontacto&#8221;][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text el_class=&#8221;above&#8221; css=&#8221;.vc_custom_1631151367721{margin-top: 0px !important;}&#8221;]<\/p>\n<h1 style=\"text-align: center;\">THE CONTACT<\/h1>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;separador&#8221;]<\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: bold; font-size: 20px;\">Enigma Creative is a space for multidisciplinary collaboration. People who are passionate about what they do and what they believe. <\/span><br \/>\nPeople who love all forms of creative expression and use them to develop communication strategies, creating a distinct voice similar to a digital fingerprint: unique and impossible to replicate. People driven by a spirit of teamwork. People investing in ideas that make our community stronger and more powerful.<\/p>\n<p>&nbsp;<\/p>\n<p>[\/vc_column_text][contact-form-7 id=&#8221;24327&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; custom_css_code=&#8221;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&#8221; css=&#8221;.vc_custom_1630621485983{margin-bottom: 0px !important;background-image: url(https:\/\/loteriacaliferne.com\/wp-content\/uploads\/2021\/09\/Califerne-Web-Banner-1.jpg?id=24063) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a515 {margin-top: 80px !important;}<\/style><div id=\"thegem-divider-69e3785d2a515\" class=\"gem-divider  \" style=\"\" ><\/div>[vc_single_image image=&#8221;24341&#8243; img_size=&#8221;180&#215;64&#8243; alignment=&#8221;center&#8221; onclick=&#8221;custom_link&#8221; link=&#8221;https:\/\/enigmacreative.com\/en\/&#8221;][vc_column_text css=&#8221;.vc_custom_1630556056665{padding-left: 8px !important;}&#8221;]<\/p>\n<h4 style=\"text-align: center;\"><span style=\"color: #733223;\">FOLLOW US IN SOCIAL MEDIA<\/span><\/h4>\n<p>[\/vc_column_text]<div class=\"socials socials-list socials-colored-hover socials-rounded socials-alignment-center\"><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/facebook.com\/helloenigma\" style=\"color: #733223;\"><i class=\"socials-item-icon facebook\" style=\"font-size: 36px\"><\/i><\/a><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/instagram.com\/helloenigma\" style=\"color: #733223;\"><i class=\"socials-item-icon instagram\" style=\"font-size: 36px\"><\/i><\/a><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/twitter.com\/helloenigma?lang=en\" style=\"color: #733223;\"><i class=\"socials-item-icon twitter\" style=\"font-size: 36px\"><\/i><\/a><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/company\/-enigma-creative\/?originalSubdomain=mx\" style=\"color: #733223;\"><i class=\"socials-item-icon linkedin\" style=\"font-size: 36px\"><\/i><\/a><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a575 {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69e3785d2a575\" class=\"gem-divider  \" style=\"\" ><\/div>[vc_column_text css=&#8221;.vc_custom_1631084007301{padding-left: 8px !important;}&#8221;]<\/p>\n<h5 style=\"text-align: center;\"><span style=\"color: #733223;\">Would you like to receive cool and interesting content?<br \/>\nSubscribe to our newsletter.<\/span><\/h5>\n<p>[\/vc_column_text]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a590 {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69e3785d2a590\" class=\"gem-divider  \" style=\"\" ><\/div>[vc_row_inner css=&#8221;.vc_custom_1630462452088{margin-bottom: 0px !important;}&#8221;][vc_column_inner width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-4&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-4&#8243; css=&#8221;.vc_custom_1630463576089{margin-bottom: 0px !important;}&#8221;][contact-form-7 id=&#8221;24328&#8243;]<div class=\"clearboth\"><\/div><style>#thegem-divider-69e3785d2a5a9 {margin-top: 40px !important;}<\/style><div id=\"thegem-divider-69e3785d2a5a9\" class=\"gem-divider  \" style=\"\" ><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-4&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row_content&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1631042826475{margin-top: 0px !important;padding-top: 0px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1631041911992{margin-top: 0px !important;}&#8221;][\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; 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